The magazine will be aimed at both males and females aged 16 to 19 that go to Douay Martyrs Sixth form. They would be in full time education students that are looking for future references and information such as a guide to surviving sixth form and life later on.
Their hobbies and interests would be about sports like football, basketball, netball. Also music, fashion, shopping would be one of the main topics that they would be included in the magazine as they can relate and be interested in what they read.
Every month will have a new main topic so that the magazine can be aimed at a range of students. This will make it more social as for everyone will be able to talk about different things that will be included.
The target audience are bubbly, fun, laid back, down to earth and an understanding person. This will be easier to communication with the audience as they are open and enthusiastic. Their attitude towards education is to aim high and to be as successful as they can be. They need to be optimistic about their future and feel confident about their future goals.
The Target audience’s needs are basic help to the right path. The target audience need to be informed on how to cope with life in the sixth form and how to balance their work and social lives.
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